Nobody said motion design was easy. Here are a few motion design hacks that will get you great results when you’re strapped for time.
Creating awesome motion design sequences is a real challenge. However, there are a few things you can do to make the entire process much easier. Here are 5 quick motion design hacks that will lead to fantastic final products.
1. Depth of Field
Cameras and the human eye both see with a depth of field, so it stands to reason that a simple depth of field can help your designs look more realistic and interesting. While it can certainly get out of control fast, depth of field is a great way to quickly add visual interest to your scene. Just keep in mind that depth of field tends to slow your computer down.
2. Smooth Movements
One of the quickest ways to make your designs feel more custom is to ease your keyframes. Not using the built-in ease interpolations, but rather using a graph editor. By utilizing the graph editor, you can precisely set the way in which your keyframes work. Smooth movements are so important that they are included in the 12 principles of animation introduced by Disney animators Ollie Johnston and Frank Thomas in their 1981 book The Illusion of Life: Disney Animation.
3. Excellent Font Choice
Picking the right font for motion design is really difficult. Unlike still design, users who see a motion design piece will only be subjected to the font for a predetermined amount of time. So your font needs to be easy to read and understand, yet interesting enough to captivate your viewer.
If you haven’t already seen our 15 favorite motion design fonts post, I highly recommend checking it out. In the post, you’lll find some of our favorite fonts that we use regularly for motion design.
4. Move the Camera
A still camera equals a boring scene. Even if it’s a simple movement, moving the camera around in 3D space will add a lot of visual interest to your overall scene. In After Effects, all you have to do is create a new camera and set your layers to 3D. It’s quick, it’s easy, and it looks great!
5. Pick a Color Pallette
Color theory is incredibly important for motion design. Instead of trying to figure out what looks good together, there are a lot of great online resources out there for picking great color pallets. My personal favorite is Coolors.co. You can quickly cycle through color pallets using keyboard shortcuts — and when you’re ready to save your color pallets, they will export as a PDF!
Want to take your motion designs skills to the next level? Check out these awesome articles here on RocketStock:
- Top Motion Design Trends of 2015
- Essential Listening: 5 Inspiring Podcasts for Creatives
- 5 Must-Have After Effects Plugins and Scripts
Have any other motion design hacks for making your work look awesome? Share in the comments below.